Make Shah Rukh Khan the Brand Ambassador of your Shop or Business: Cadbury's Diwali Gift
According to Cadbury's advertisement, Bollywood actor Shah Rukh Khan, the country's top brand ambassador, may become the brand ambassador of any small business during Diwali. Watch the new ad below.
As the Diwali approaches, companies are putting forth
some of the most creative and thought-provoking advertising. Cadbury falls
under this category as well. The company has come up with a new approach for
Diwali in their current commercial. Shah Rukh Khan appears in the commercial as
the brand ambassador for small and local companies that have suffered as a
result of the Covid-19 pandemic.
Cadbury is leading new experiments in the field of
advertising through different advertising. The advertisement promotes the sale
of new home appliances, electronics and shoes from shops to celebrate Diwali.
The two-and-a-half-minute ad, 'This is not just Cadbury's ad', has already gone
viral.
Shah Rukh Khan's face and voice can be recreated in
advertisements using machine learning technology. This will enable any local
retailer in the country to advertise Shah Rukh Khan in the name of their shop.
Cadbury hopes that such advertising will help small businesses, which suffered
losses during the Covid crisis. Through this advertising, small shops and
businesses can attract more customers to their stores during Diwali.
Retailers will be able to build an ad to advertise
their shop using the pin code of each location via the Cadbury website. At the
same time, the company says in the ad that it will be difficult to accommodate
all of the stores. On social media. Many people are complimenting Cadbury's on
its attempts to help local businesses.
The big industrial companies and leading brands are on the way back after the Covid Pandemic. But small-and medium-sized retailers are still struggling to make ends meet. Cadbury's Diwali ad begins by saying that the new ad is meant to help all of them. The ad ends with Shah Rukh's message that the small traders around us also deserve a happy Diwali.
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